Our management team.

We understand that people do best in businesses they are passionate about. Our team at EquaVetz have over 60 years of combined industry experience, from pharmaceutical manufacture to vet science.

  • Clare Oxley

    Clare Oxley

    Founder and Managing Director

    Clare Oxley has spent more than three decades working alongside some of Australia's leading stables, developing hundreds of proprietary formulations for private clients across her career. She founded EquaCare in 2021, building a retail range of 25 products under her own brand, along with the company's first Schedule 4 veterinary-only equine product, launched in 2025. In 2026, EquaCare became EquaVetz, backed by the founders of VetzPetz.

  • Dave Schelling

    Dave Schelling

    Chief executive officer

    Experienced CEO with a proven track record, excelling in operations management and strategic implementation. Spearheaded initiatives that enhanced efficiency and cultivated strong industry relationships. Adept at business planning and fostering team collaboration, driving significant growth and establishing a culture of accountability and integrity. Passionate about animal science and welfare industries.

  • Caroline Harvey

    Caroline Harvey

    Director of Regulatory Division & International Engagement

    Joined after 12 years with the APVMA in Veterinary Medicines and International Engagement. A regulatory scientist with 16+ years across technical and corporate roles, leading product registration for equine, companion animal and camel lines.

  • Annie Kunert

    Annie Kunert

    National Sales Manager

    Annie brings extensive sales and brand management experience, along with a lifelong passion for horses and the equestrian industry. Prior to EquaVetz, she was Store DIrector at Sephora (LVMH), leading a team of over 100 people across one of the world's biggest beauty retail brands. She now leads EquaVetz's national sales team, building strong relationships with retailers, industry professionals and customers across Australia. As a dedicated equestrian herself, Annie combines genuine product knowledge with a practical understanding of the needs of both horses and their owners.

  • Lucy Dwyer

    Lucy Dwyer

    National Operations Manager

    Lucy joined the team in 2022 with extensive operations experience, including as Operations Manager for one of Australia’s leading horse transport companies. With a lifelong passion for horses, Lucy has been riding since she could walk. Her experience spans from pony club through to open-level eventing competition, giving her a deep understanding of the equestrian industry and a strong commitment to horse welfare. She is known for her hard-working, honest and reliable approach, with a proven focus on achieving the best outcomes for clients, horses and the business.

Want to talk to the team?

Questions about products, stockists or partnerships? We answer within one business day.